Traffic conversion could be understood as to make traffic to cash. So that when users see TikTok ads, through the ad content and ad landing page to make product purchases, to complete the advertisers of the promotion objectives. Advertisers are doing TikTok ad serving and traffic conversion to get users to interact with advertisers, and advertisers want to accomplish three major promotional goals through TikTok ad serving.
Brand exposure,Order conversion and Customer order collection. If the advertisers’ promotional objectives are successfully accomplished, then our traffic conversion will have been achieved. And the content of the ad landing page is also equally important in the traffic conversion process. In the content design of the TikTok ad landing page, we need to do the following.
1. good product introduction, to simplify the advertising experience for users. In the design of the TikTok ad landing page, we need to introduce the advantages, features and other content of the product.
2. Provide users with a personalised shopping experience.
3. The content of the advertisement needs to meet customer expectations and create a sense of tension for the user. When the user clicks on the ad link, the user is already attracted by the content of the ad. When we do the ad serving, we also need to ensure that the ad landing page can help the user solve some problems.
Wishful is a service company that offers a wide range of advertising services, collaborations on online offline planning and digital payment options in Europe. Together with our subsidiary companies in China for B2B, B2C and Cross-Border Ecommerce is an important leader in serving European customers. With our rich experience, not only do we make the payment process simpler for our customers, but we also effectively support their business. The company has also established a deep partnership with TIKTOK（DOUYIN), becoming the top agency for advertising announcements. Thanks to the popular live streaming channels with real-time controlled advertising management, your brand sales will always be kept monitored.
