As the head MCN of TikTok Italy, wishful hosted an eye-catching and grand party in Milan on June 22nd, providing a unique platform for influencers to communicate and showcase their work. The party was filled with warm atmosphere and creative designs, showcasing the fusion and collision of Chinese and Western cultures. The party attracted people from different countries and fields to share their stories and experiences with each other. Whether in the fields of fashion, beauty, travel or sports, they brought their unique styles and personalities to communicate with each other, creating an unforgettable event together.
The idea of the event was to incorporate TikTok’s brand new segment going live, where our goal was to provide an interactive experience that goes beyond the traditional social media platforms, allowing people to meet face-to-face with a global audience and showcase their personalities and talents. The unique Match sessions also bring in additional revenue on top of the entertainment. Hence, at this party, we have crafted a variety of interactive sessions that are designed to inspire creativity, facilitate communication and strengthen the bond between influencers and brands.
Let’s have a glimpse of the beautiful moments at the event!
A steady stream of influencers
Ping Pong Challenge! Who’s the chopstick master?
Nervous passapalora
Going live for recording moments at any time
Guess which team won first?
The most energetic DJ in the room took us straight into the world of cyberpunk!
In addition, more new influencers joined the TikTok union after the event, and thanks to the partners and brands who came out to join us, Wishful’s growing community of influencers means that we’ll be creating even more eye-catching brand collaborations and promotions.
After the event, influencers took to social media to share their insights. The event not only brought a unique model experience to the participants, but also showed the charm of live streaming to a wider audience.
