As the global economy gradually recovers, the exchange of fashion culture becomes more and more important in the post epidemic period. Chinese fashion brands are actively stepping out of the country to start their internationalization journey. As a leading Chinese menswear brand, Septwovles will make its fifth appearance at Milan Fashion Week, once again showing the world the vitality and creativity of Chinese fashion. In this fashion feast, Wishful, as the Italian strategic partner of Septwovles, plays a key role in helping.
Wishful has always been committed to becoming a bridge for trade and cultural exchange between China and Italy. On the occasion of Septwovles’ appearance at Milan Fashion Week, Wishful once again demonstrated its importance in strengthening Sino-Italian cooperation. As Septwovles’ internationalization journey continues to move forward, Wishful’s mission is to provide a full chain of advertising and e-commerce omni-directional marketing solutions for Chinese and Italian companies, helping Septwovles to develop a professional strategy in order to promote the brand more accurately and to increase its international visibility, as well as to bring more opportunities for conversion results.
Septwovles has been a leader in Chinese fashion since 2015, and its many appearances at Milan Fashion Week have contributed to the spread of Chinese culture and the rise of Chinese fashion brands. Each fashion show conveys the essence of Chinese national aesthetics, blends oriental elements with modern fashion, and attracts the attention of the international fashion world. septwovles’ brand strategy continues to innovate, taking jackets as its core merchandise and deeply interacting with consumers through e-commerce channels and other means, which allows the brand to remain competitive in the market.
Septwovles debuted the world premiere of its reversible jacket designed in collaboration with supercar designer Aldo Cingolani at this Milan Fashion Week. This collaboration breaks through the traditional boundaries of apparel design, combining modern industrial technology with fashion concepts to create a unique and creative jacket style. This release is not only an interpretation of the current fashion lifestyle, but also a prediction of future trends. Seven Pearly Wolf actively responds to the changes in the market and meets the needs of the new generation of consumers, while conveying China’s fashion attitude.
Wishful plays an indispensable role in this fashion event. As Septwovles’ strategic partner in Italy, Wishful provided the brand with comprehensive digital marketing and all-platform live broadcasting support, helping Septwovles develop a successful internationalization strategy.Wishful’s professional team played a key role in strengthening the cultural exchanges and trade ties between China and Italy, helping Septwovles to make a second appearance at the Milan Fashion Week and injecting a new dimension into the internationalization process of Chinese fashion brands. The internationalization process of Chinese fashion brands has injected new vitality.
Wishful will continue its efforts to promote closer Sino-Italian cooperation and contribute to the prosperity of trade and cultural exchange. In the post epidemic era, the exchange and cooperation between Chinese and foreign cultures will become closer and closer, Wishful is willing to be the link between the East and the West and provide support for more Chinese brands to go to the international stage. Let’s look forward to the wonderful performance in the future, as well as Wishful’s more achievements in Sino-Italian cooperation in the future.
