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    The Future Of Cross-Border E-Commerce

    One of the ripple effects of the Covid-19 pandemic was the surge in e-commerce growth. According to Digital Commerce 360 estimates, “consumers spent $861.12 billion online with U.S. merchants in 2020, up an incredible 44.0% year over year.” One of the sub-stories of this e-commerce growth, however, is the continued rise in cross-border e-commerce. Based on estimates from the United Nations Conference on Trade & Development, cross-border e-commerce was $404 billion worldwide in 2018, accounting for 9.6% of B2C e-commerce sales. That was two years ago. It is safe to assume that the percentage today is over 10%.

    How did the pandemic affect cross-border e-commerce? In the first half of 2020, after a slow start, cross-border online sales worldwide increased 21% compared to the first half of 2019, according to data from Global-e.


    Source: https://www.digitalcommerce360.com/2020/07/28/global-cross-border-ecommerce-grows-21/

    And according to a survey conducted by the International Post Corporation, as reported by Digital Commerce 360, “32% of consumers from 40 countries said they bought more in 2020 from online retailers in other countries because of the pandemic, and 51% said they plan to do more cross-border online shopping in the future.” the future of cross-border e-commerce is very bright.

    Wishful is a service company that offers a wide range of advertising services, collaborations on online-offline planning and digital payment options in Europe. Together with our subsidiary companies in China for B2B, B2C and Cross-Border Ecommerce is an important leader in serving European customers. With our rich experience, not only do we make the payment process simpler for our customers, but we also effectively support their business. The company has also established a deep partnership with TikTok, becoming the top agency for advertising announcements. Thanks to the popular live streaming channels with real-time controlled advertising management, your brand sales will always be kept monitored.

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